William Latten Soule was born September 8, 1909 in Chicago IL, the third son and fourth of five children of Fayette Fletcher Soule and Mary Isabel Atkinson. He moved with his family to Pensacola in 1921 when his father came as a vice president and one-third owner of Pensacola Shipbuilding.
William Soule graduated from Pensacola High School and attended Virginia Military Institute and University of Alabama. After finishing school in 1931, he spent the next five years working in five Southern states, Central America and Puerto Rico where he specialized in the erection of pre-fabricated buildings.
After returning to Pensacola in 1936, he started in the concrete construction business and during the next two years specialized in bridges over much of Florida and Alabama. He then went into business with his brother Charles Arthur Soule (Soule Brothers Construction), which later merged with William "Pete" Noonan (Noonan-Soule Construction) and he then became sole proprietor of Soule Construction Co.
Soule was a civic and construction industry leader for many years:
- He was a President of the Greater Pensacola Chamber of Commerce, and a Campaign Chairman of the annual drive for the Community Chest, now known as the United Way;
- While Chairman of the Chamber Sports and Recreation Committee, he helped organize the Pensacola Sports Association. He served as its first president and was co-chairman for the first renewal of the Pensacola Open;
- He was a charter member and president of the West Florida Chapter of the Associated General Contractors of America, and served on the National Advisory Board. He also served as president of the Florida AGC Council.
- As a member of the Florida Transportation Builders Association, he served on its Board of Directors, and also served as a Trustee of the State of Florida Transportation Builder’s Association Insurance Fund.
On July 18, 1936 he married Mary Moseley Oliver of Laurel MS in San Juan PR. They were the parents of six children: Mary Gabrielle Soule Duncan; William Latten Soule Jr.; Charles Moseley Oliver Soule; Jean Perry Soule Gamble, Lucinda Saxton Soule Davis and John Fayette Soule.